Sun Protection for the Modern Equestrian
Ultra-lightweight, UPF 50+ coverage for equestrians who demand performance, polish and lasting skin protection.
free shipping | 30-day guarantee
 
        
    AS SEEN IN
THE JOJU DIFFERENCE
PERFORMANCE FABRIC
Premium Italian knit that moves with you in the saddle, keeps you cool and dry through every ride, and maintains its luxuriously soft texture and shape—ride after ride.
ALL-DAY SUN PROTECTION
Lab-certified UPF 50+ fabric that blocks 98% of UV rays and delivers chemical-free protection that won't wash out or fade. Designed for long days in the saddle.
SOPHISTICATED, SLEEK DESIGN
Tailored silhouettes that flatter your figure without restricting movement. Clean lines and refined details make JOJU equally appropriate for the barn, the clubhouse or lunch with friends.
Let customers speak for us
We created JOJU because we couldn't find a sun shirt we wanted to wear. Everything was too baggy, sporty, itchy or stiff - we wanted a soft, chic, comfortable shirt to wear on a morning walk, then live in for a couple of hours to run errands or drive carpool.
We tested 20+ fabrics and 5+ designs to create our perfect combo - UPF 50+ protection against 98% of sun damage, buttery soft fabric and a figuring-hugging cut that flatters and shapes. We are committed to inspiring people to enjoy the outdoors - safely & comfortably.
JOJU - Luxury upf 50+ Sun Shirts for Equestrians
Since 2022, JOJU has provided buttery soft, ultra lightweight, UPF 50+ sun shirts for men, women and teens. JOJU UV sun shirts protect against 98% of UVA & UVB rays. Our UPF protection does not wash out our fade over time - it comes from the fibers in our fabric & the way they are knitted together.
JOJU independently tests each of our fabrics to ensure max UPF 50+ protective rating. Fabrics are tested in accordance with the American Standard (AATCC TM 183) test. We note our fabric's results with the UPF 50+ rating.
JOJU is used for tennis, pickleball, golf, walking, hiking, boating, biking, horseback riding and general outdoor living. We believe in the power of nature and the importance of sun safety.
FAQs
JOJU was created specifically for riders who don't want to choose between protection and style. Our Italian performance fabric offers lab-certified UPF 50+ protection in tailored silhouettes that work from the barn to brunch—no more baggy, unflattering "fisherman" shirts.
Absolutely! JOJU shirts are designed with equestrians in mind. The fabric moves with you in the saddle, wicks moisture during intense rides, and the tailored fit won't restrict your movement or interfere with your position.
No. Unlike chemically-treated fabrics, JOJU's UPF 50+ protection is built into the fabric structure itself. Our shirts will maintain their 98% UV-blocking power wash after wash, ride after ride.
JOJU shirts are built for the equestrian lifestyle. The Italian performance fabric is durable enough for mucking stalls and grooming, yet refined enough for the clubhouse. They're also odor-resistant and quick-drying.
SPF measures sunscreen effectiveness against UVB rays only. UPF (Ultraviolet Protection Factor) measures how much UV radiation can penetrate fabric—both UVA and UVB. JOJU's UPF 50+ blocks 98% of all harmful UV rays.
Yes! The lightweight Italian fabric is designed for breathability and moisture-wicking. Many of our riders wear JOJU in Florida, Arizona, and other sunny climates where staying cool and protected is essential.
Machine wash cold with like colors, tumble dry low or hang dry. No special care required—the fabric maintains its performance and shape through regular washing.
We offer a 30-day guarantee. If you're not completely satisfied with your JOJU shirt, return it for a full refund. We stand behind our quality and fit.
Absolutely. JOJU's lightweight, slim fit makes them perfect base layers under show coats, hunt coats, or casual jackets without adding bulk or restricting movement.
 
         
      



 
               
               
              